21 Mar “Normalizing”
There is a lot of discussion around “normalizing” the cannabis business. I have never liked the word “normal.” When my husband and I first got together, he used to say, “You are so normal, I love that about you.” He quit saying that after hearing my repeated response, “That is not a compliment, Bill.” Normal is not special or unique. Normal is boring! The word “normal” in the cannabis space also takes on different connotations depending on your viewpoint and position in the industry. For example, it is “normal” in business to sell and buy on terms. Working the “float” of no interest money,...